The new BOSS Store opened its doors to the public in the heart of the city's trendiest and most exclusive shopping area in downtown Beirut on June 1, with a glamorous opening event.
The event began with a lavish black and white cocktail reception followed by an exclusive dinner attended by press, social influencers and socialites where selected guests were ushered to a special venue: an unfinished building bathing in an urban mood complete with colourful projections, neon and edgy metal boxes, a setting that added a new dimension to the whole experience.